2012: A Transformation, a Renewal and a Promise

2012 Year in Review

I cannot believe the year 2013 is upon me. While I didn’t take much stock in the world ending on 12/21/12, it is nice to know we are still around. Apparently, however, that date was an interesting one.

As I understand it (which is rather sketchy) the Sun aligned with the Milky Way (not the candy) and with some sort of ecliptic plane for the first time in 26,000 years. As the Alex and Ani blog stated, this “cosmic cross” meant that “the transformation and renewal possible in 2012 is the highest promise of any Great Cycle ending.”

Errr…I’m not sure what that means, but it may explain what happened to me in 2012….and what decisions I have made for 2013.

Winter 2012 | Tired and Tests

The year 2012 didn’t get off to a great start. Five days into 2012, I was sitting at a table with a box of tissues and a genetic counselor to discuss the possibility of a down syndrome pregnancy. By the end of January, I was in the clear, but the first month was a precursor of things to come.

Spring 2012 | Anger and Anxiety  

The spring led to the baby blues.  I was mad from April to May and miserable because of it. Looking back, it was because I was tired. The pregnancy was taking a toll and a two year old toddler was the trigger. I struggled alone. Naps were rare and insomnia-induced nights were the norm.

Summer 2012 | Lost Opportunities and Lost Friendships

The birth of my daughter was frightening, but three events that summer in my business life left me reigning from shock and hurt. I was thrown into a state of sorrow, just days after a traumatic birth experience. (Apparently they didn’t read my blog.) Those series of events, to this day, still leaves me in tears. Yet my body was so tired, that the tears often didn’t flow. While the spring was the beginning of the end, the summer was the end of the beginning.

Autumn | The Rise and the Fall 

The fall brought more news that ended the little composure I had left. A diagnosis that would result in surgery and life changing decisions. I battled the ability to work with my need to pursue my dreams.  I was passed up for events or I needed to pass them up. It was a new status quo where I struggled to adjust. I juggled giveaways with giving in to sleep. I missed emails and meetings because I researched my diagnosis or fell asleep while nursing or reading an email. In reflection, it would have been a balm to have had empathy from those that mattered to me, but it was clear that I did not matter to them. Bottom lines and ledgers or ambassadorships and analytics, often take place of such relationships, but I was in a dark place where it didn’t even matter.

Winter 2012 | A New End and a New Beginning

I tried desperately to maintain my composure, professionalism, and happiness in 2012, yet I was too tired to do it well; my relationships, whether business and personal, suffered.  The year of 2012 will always be special because of the arrival of my miracle baby. Yet, it will be one of many, many regrets. If I could have a do over, there would be too many from which to choose.

2013 | Looking Back

In fairness, I wasn’t in the right mind to be working. It was peaking when I was crashing.  In the blogging field there is no maternity leave, but I should have taken one anyway. It would have prevented much heartache that still aches today. I watched others handle similar situations with dignity, ease and grace. I tried so, so, hard to it all and do it well. For whatever reason, I wasn’t able to handle it the same way. There were casualties along the way, which still causes me much sadness. I began to suffer with the reality of what was to be.

2013 | Looking Ahead

As 2013 looms on the horizon, I see the end of many things that I began in 2012. The end of a pregnancy and the birth of my miracle baby. The end of my child bearing years, and the beginning of a new family. The end of acquaintances and a beginning of friendships. The end of a blogging naivety and, sadly, the beginning of jadded one. The beginning of dreams and the end of them too.  My decision to take a business blogging break for awhile is a beginning in its own way. This end, however, is a beginning of other opportunities and dreams: less sponsors and more stories; less pitches and more passions; less computers and more cuddles with my kids.

I’m not going to worry about numbers, statistics, likes, follows, reach, and metrics for awhile. I want the same fun I had with blogging when I had my first child – the online friendships and the sharing of adventures, struggles, and triumphs. I’m tired of jumping through hoops to make an ambassadorship work, the life or death feeling when I don’t get one, hoping a high-end blogger will RT me, or getting reprimanded because a company (that pays me pennies) didn’t like a tweet.

I wouldn’t sell myself out when I was working in my previous industry, and I am not sure why I have spent the past three years doing it in this one. In 2013, I’m still going to do some work for The Toy Insider, MomTV and Savvy Source, as well as a few select companies. I’m also looking forward to some ventures with fellow Bloggers, and still posting on my blog, but I’ll work when I want to: because it is something or someone I believe in, or something that brings me joy – not unique visits.

I’ll spend more time commenting on other blogs rather than worry about giveaways on my own, spend time videoing my own kids and less time videoing some product, entering memories in a baby book rather than worrying about a blogging event, or just passing the time having conversations on Twitter rather than shilling for my sponsored posts. Perhaps when the snow starts to melt, when I finally get to sleep through the night, I’ll pick up the pace again with a renewed focus and mission. Yet, for now, I want to enjoy just writing; sharing my life, my days, my own adventures.

The saying goes that when one door closes, another one opens. As 2012 closes, I am looking forward to the grand opening of a new year. It will begin with surgery, but hopefully the surgery will lead to renewed optimism and hope. I hope it is something we can share together, but if not, many, many thanks for sharing 2012 with me. It has been one heck of a ride.

About Charlene DeLoach

As a Boston Mom Blogger in Massachusetts, Charlene DeLoach doesn't care about the megapixels on a smartphone. She only cares about whether it will survive being in the hands of her kids.


  1. Sounds like a great decision. I’ve come to a similar path – after some really crazy stuff that happened towards the end of this year. We need to catch up after the New Year!

  2. Good luck, Charlene. I think a lot of us have had those moments where we realize that the career we’ve chosen to give us flexibility and the luxury of more time with our families has, instead, turned into the opposite. It has been difficult watching you try to navigate so many things this year and I’m glad you’re taking a step back to enjoy life. I’ve made a similar decision after some experiences that also left me jaded. I suspect we’ll be hearing a lot of these stories moving forward. I hope we’ll still find time for a coffee chat!

  3. Melissa Chapman says

    I am so sorry that you were going through all of this- and here I was talking to you and had NO IDEA. You are so right about this blogging thing being a never ending treadmill- one that none of us knows just how or when to jump off. I hope you know that I think you are just so smart and funny and an asset to any company lucky enough to work with you. ANd you can always call me– just to say hi– no blogging reason necessary;)

  4. I wish you lots of luck with your surgery and an easy recovery.
    Having a baby can light up your year, but it also makes it so hard to deal with other stuff. I can’t totally bash 2012 as it’s the year of a new baby for me, too, but I can’t really endorse it either.
    But at least we all get the lessons learned. When life settles down in 2013 (let’s hope it does!) I hope to see more of you, but I also hope you get to feel relax and renewed.

  5. Good luck with all your future endeavors — completely agree that the true heart of blogging belongs with the joy of writing and discovering and experiencing new and exciting things. While it’s great to make a living as a blogger, it’s more important not to sell your soul doing things you don’t believe in. I wish you the best of luck with your family, your new baby and your new lease on life. Good things happen to good people. Do what you love and the rest will fall into place.

  6. Charlene – So glad you have come to some peace (as it were) and I am sure your 2013 will be FABULOUS – because that is what you are.

    Take some time and much needed rest and we will be here when you return to read your wonderful words and adventures.

    Take care of yourself and those beautiful little ones of yours!

  7. Melissa – it is one of the reasons I want to step back and get back to basics, because I was so busy promoting my posts or having to write them for x, y, z that I wasn’t focusing on what was going on in the lives of the bloggers I have come to know and care for. So stepping back and reconnecting with awesome people like you is my goal for 2013. I want that passion and those connections again. If I’m going to blog for “work” I want it to be for those companies that I really care for and care back. Cheers my friend! I’m so glad I have gotten to know you and look forward to many hugs in 2013!

  8. Ditto Jess. I’ll be here still, but with a different focus on life and on blogging! Once the snow starts to melt, I’ll peak my head out more, but even then, with a different mission for sure.

  9. Beth. I love your last comment! “Do what you love.” That is my new motto for 2013. I think the other is “Be Real.” When I started reading my blog and every post was about some sort of product, I realized I needed to step back and refocus. I want it to be a mix of things and I need to take a break from this fast pace I have been in, slow down, (get some sleep too) and then in the spring, come back re-engerized! It is the people like you that make me want to keep blogging and blogging for business, but to remember that, first and foremost, it is about blogging for the heart of it. Muah!

  10. Less do that Jodi! That is one of the reasons I want to stop running and start walking as it relates to this blogging pace. I never could seem to stop and just go to lunch with a friend or have coffee because I had too much work to do (and little money to show for it!) So more coffee dates and less deadlines!

  11. Christy, you are such a great support. It is the reason that I LOVE blogging and that I got into this crazy new field; the amazing memories, experiences and the people I have met through blogging that have become friends. I want to make sure I don’t lose sight of that. Once I get some more sleep, and get through the surgery, I’ll pick up the pace, but it will be with a different focus for sure.

  12. Lynn. Hugs! I’m looking forward to spending some behind the scenes time tinkering with the blog. Sometimes the front end takes up too much time that I didn’t have time to go back, clean up old posts. etc. So I am looking forward to that too! And I’m still going to track you down to do a fun show on MomTV!

  13. I heard a quote recently that I’m going to hold on to for 2013. Do what feeds your passion. I think it was from Emily at Chatting At the Sky. Charlene, best of luck to you in the new year as you recover and get a fresh start in the new year.

  14. I look forward to following along in your journey. To me, it sounds like you’re heading down a great path. Cheers to a great 2013 for you!


  1. […] 2012: A Transformation, a Renewal and a Promise […]

  2. […] I made my post-surgery, blogging break debut at a super fun event at Barefoot Books in Concord, MA. (If you have never seen my Barefoot […]

  3. […] 2012: A Transformation, a Renewal and a Promise […]

Please leave a comment


This site uses Akismet to reduce spam. Learn how your comment data is processed.